Business and Marketing Strategy

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Course Content

* Equivalent level. See Qualifications Can Cross Boundaries for a comparison of the UK and European Qualifications Frameworks.

This qualification is SCQF credit-rated by the Scottish Qualifications Authority (SQA). See the SCQF website and the SQA website for the full list of SCQF credit-rated EduQual qualifications.

The SCQF is a partnership between the Quality Assurance Agency for Higher Education (QAA), College Development Network, the Scottish Qualifications Authority (SQA) and Universities Scotland.

The EduQual Diploma in Business and Marketing Management (BMM) offers learners the knowledge and skills needed to develop an understanding of the models, tools and techniques used in the fields of Business and Marketing Management.

The course is mapped to the National Occupational Standards in Management and Leadership and Business Administration. Learners will be able to develop the competencies they need to enter work in one of these disciplines.

Learners completing the EduQual Diploma in Business and Marketing Management will be able to progress onto the third year of a university honours degree in Business or Marketing.

The programme has been produced to conform to the requirements of UK regulatory authorities and the relevant Quality Assurance Agency (QAA) subject benchmark statements.

Programme Specification

Click here to read the Programme Specification for the EduQual Diploma in Business and Marketing Management. The qualification consists of the following 16 units:

Unit Title SCQF Level SCQF Credit Points
Global Marketing 11 30
Marketing for SME, Charity and the Public Sector 11 30
Marketing Management in Practice 11 20
Strategic Financial Management 11 20
Strategic Management 11 20

Support Material & Progression

Support materials are available to all of our approved centres, including full Programme and Unit specifications, and model assignments.



Degree Advanced Standing(Credits) Awarded By Delivery
MA Marketing and Innovation 120 Angelia Ruskin University London School of Marketing
(Blended Learning)

Sample Certificate

Below is an example of a learner certificate.


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